NEW YORK — Cindy Crawford is heading again to the Tremendous Bowl: The mannequin has recreated her iconic 1992 Tremendous Bowl advert for Pepsi, now that includes her 18-year-old son.
Crawford just lately filmed the industrial, which is able to debut at Tremendous Bowl LII on Feb. four. It contains her son, Presley Walker Gerber, in addition to footage from Michael Jackson’s memorable Pepsi industrial.
The 51-year-old stated she did not hesitate to recreate the advert 26 years later, particularly since she was in a position to work together with her son.
“Simply as a mom, we drove to work collectively that day and we shared the identical trailer. And when he was doing his factor, I used to be only a proud mother watching from the sidelines, attempting to not annoy him,” she stated in a cellphone interview Wednesday.
The brand new Tremendous Bowl advert, dubbed “This Is The Pepsi,” is a part of the corporate’s “Pepsi Technology” marketing campaign honoring the model’s 120-year historical past in popular culture.
The unique options Crawford in a tank high and jean shorts — comprised of her personal denims she delivered to the set that day — driving a Lamborghini and stopping at a fuel station to purchase a can of soda. She stated she felt the 1992 spot “turned such a traditional for therefore many causes.”
“It was a type of moments in my profession that after I walked down the road, folks have been like, ‘Pepsi!’ Or I might be at a bar and other people would ship me over a Pepsi,” she stated, laughing. “And it is humorous as a result of throughout Halloween loads of girls will gown up as me in that industrial. It is like a simple Halloween costume.”
Crawford plans to attend the Tremendous Bowl in Minneapolis, the place her father lives.
“I believe most likely that would be the spotlight for me is simply attending to see my dad,” she stated. “I took him to a Tremendous Bowl earlier than I had youngsters … and it isn’t like he ever needed to go to an awards present or one thing like that, but when I can take him to the Tremendous Bowl, that is a fairly cool factor for me to have the ability to do with my dad.”
Crawford’s modeling skills haven’t solely prolonged to her son — her 16-year-old daughter graces the February cowl of Vogue Paris.
“She’s extra prepared for it. She’s simply a lot extra subtle and worldly than I used to be at that age,” she stated of Kaia Jordan Gerber.
“I do know the enterprise … (and) I really feel like who higher to assist information my youngsters?” she added.
“It form of occurred for each of them they usually hearken to my recommendation in relation to this. The one factor they cannot say is, ‘Mother, you aren’t getting it.'”